New Facebook Application - Stroll For Good - Turns Baby Strollers into Vehicles for Charitable Giving and Environmental Awareness
Now parents can track stroller miles and link Facebook Friends to raise funds for worthy causes of their choice.
Great Neck, NY, (PRWEB) November 2, 2009 -- The creators of the Strollometer® introduced today Stroll For Good - a revolutionary Facebook application that enables new parents to make every stroll with their child more meaningful. This application brings together the community of strolling parents worldwide with the goal of raising charitable funds and increasing awareness for green initiatives.
Users of this application have a choice of three activity goals. The first is called "Stroll For Good". This enables parents to reach out to their Facebook Friends and link them to the fundraising page of their choice. The further a parent strolls, the more Facebook Friends will donate.
"Imagine if every new parent in the world could raise money for a worthy cause just by strolling", says Dan Weber, CEO of 9 Months Up, 9 Months Down, LLC. " "We just found a unique way to leverage the recent social media phenomenon of Facebook with an activity every parent has been doing for generations -strolling."
The second choice for an activity goal is "Stroll For Health". This tracks stroller miles with weight goals and allows users to post achievements on their Facebook page.
"Losing those post-pregnancy pounds is a major concern of many new Moms," says Adi Weber, President of 9 Months Up, 9 Months Down, LLC. "By allowing Facebook Friends to track her successes, she can receive valuable encouragement."
The third activity goal is "Stroll For Green". This converts stroller miles into gas saved and carbon offset per trip.
"By strolling instead of driving to local destinations, new parents can significantly reduce their carbon footprint and gas consumption", says Ms. Weber. "It's a win-win situation - for the health of the planet and for the health of the parent."
Stroll For Good is also designed to enable strolling moms and dads to support teams or exercise groups with a particular activity goal in mind. Many stroller exercise groups have already used the Strollometer to create national fitness challenges. With the launch of Stroll For Good, team member miles and achievement goals can easily be tracked and linked.
"Moms who workout together can now join forces to affect change in their communities", explains Mr. Weber. "Thanks to the viral nature of Facebook, the power of one can become the power of 1,000 overnight."
The Stroll For Good application features a link to the Strollometer.com website. While not a requirement for the application, this patented eight function wireless stroller computer helps new parents accurately track their distance, time and speed of each stroll. It's designed to strap onto any stroller and has recently been built into the new Maclaren Grand Tour LX. Since its introduction in September 2006, the Strollometer has received the prestigious JPMA Innovation Award and press coverage in many magazines and newspapers including The New York Times, Cookie, Parenting and American Baby. Shape Magazine selected it as one of their top holiday gift picks of the year. Further information can be found at http://www.strollometer.com.
About 9 Months Up, 9 Months Down, LLC
9 Months Up, 9 Months Down, LLC - makers of The Strollometer - was formed in 2005 by Adi and Dan Weber of Great Neck, NY. The company is dedicated to developing innovative fitness products that address the needs of new parents. The Strollometer ® is the first of several products that fit this unique niche in the maternity and juvenile market.
Co-founder and President
Adi Weber is a mother of 3, ages four through twelve. She is a former account executive with United Healthcare and Oxford Health Plans. She holds a BA from George Washington University. Adi currently lives in Great Neck, NY with her husband Dan, their children, a cat, a snail and a hermit crab.
Co- founder and CEO
Dan Weber is a VP, Associate Creative Director at Publicis, New York. In his 20 year advertising career, Dan has created commercials for many of America's most popular brands including Crest, Pampers, Pillsbury and Folgers. Dan also teaches advertising at Pratt Institute. He holds a BA from Cornell University. Dan shares the same very busy household as Adi.
Strollometer ®, Stroll back into shape ™, 9 Months Up, 9 Months Down ™, and Stroll For Good ™ are registered trademarks of 9 Months Up, 9 Months Down, LLC.
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