Leading Italian Catering Equipment Brand Appoints New UK Distributor

FEM to supply full range of Sirman brand quality catering equipment, with fast turnaround ex-stock.

(PRWeb UK/PRWEB ) June 17, 2009 -- Sirman SpA, the Italian manufacturer of specialist foodservice equipment, has appointed Foodservice Equipment Marketing Ltd (FEM) as its main distributor in the UK and Ireland.

A Mirra Slicer, part of the new Sirman range from FEM

We will ensure that Sirman products are available ex-stock to customers throughout the UK and Ireland

The Sirman brand represents quality and reliability, while FEM provides fast order fulfillment and a comprehensive after-sales support package.

The Mirra range of slicers is one of the new lines launched by FEM under the Sirman brand. These gravity feed slicers, designed for meat, cheese and other foods, are robustly built and easy to clean. Safety features include a permanent blade rim guard and emergency stop button. Their speed and precisely adjustable slicing mechanism make them ideal for restaurants, butchers, cafes, coffee shops and bars.

"We will ensure that Sirman products are available ex-stock to customers throughout the UK and Ireland," says Jim Doherty, sales director with FEM, who believes the agreement will provide major benefits, both for dealers and end users. "The Sirman brand represents quality and reliability, while FEM provides fast order fulfillment and a comprehensive after-sales support package."

FEM is a market leader in the sales, marketing and distribution of foodservice equipment products in the UK and Ireland. The company represents several leading manufacturers including Cambro, Hamilton Beach, Manitowoc, Prince Castle, Probbax and Vollrath.

Full details of the Sirman range are available from FEM. The company is also developing a website, www.sirman.co.uk, where customers will be able to find more information and a list of local dealers throughout the UK and Ireland.

For more information call 01355 244111, email sales@fem.co.uk or visit www.fem.co.uk

Sirman SpA.doc – Jun-09
Press Enquiries:
Toni Turner or Alison Haynes at The Publicity Works: 01263 761000; Email: fem(at)publicityworks.biz

Mark Hogan, Marketing Manager, Foodservice Equipment Marketing Ltd, 01355 244111

DIGITAL PHOTOS AND INFORMATION ARE AVAILABLE ON REQUEST FROM THE PUBLICITY WORKS

More information on FEM from www.fem.co.uk

Separations charge enquiries: offers can only be accepted by fax on 01263 761009 or by email to seps(at)publicityworks.biz.
All offers are considered. We will call you if the answer is ‘yes’. Otherwise the answer is, regrettably, ‘No.'

Foodservice Equipment Marketing Ltd
Since 1993 Foodservice Equipment Marketing Ltd (FEM) has represented leading foodservice equipment manufacturers in the UK and Irish markets. Over the years FEM has established partnership agreements with many of the industry’s top brands in both smallwares and equipment, including Vollrath, Manitowoc, Cambro, Probbax, Prince Castle and Hamilton Beach. In 2003 FEM moved into manufacturing when it acquired The Bradford Metal Spinning Company and Wardpark Gardner.

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sirman equipment foodservice equipment foodservice equipment marketing fem foodservice food slicers equipment marketing catering uk

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