EchoSat® SPG Helps Shift Gulf Oil's Override Loyalty Program into Overdrive
The EchoSat® SPG communication solution delivers high-speed loyalty transaction processing to enhance the speed of service to Gulf customers using the successful new Override Gas Savings loyalty program. SPG delivers high-speed credit and provides a robust remote support infrastructure to ensure the popular new Override program has maximum uptime, reliability and customer satisfaction.
Lexington, KY (PRWEB) May 18, 2009 -- EchoSat® Communications announced today that Gulf Oil L.P. has implemented EchoSat® SPG (Secure Payment Gateway) high-speed transaction transport service to their Gulf branded stations in most of its New England operating area. The EchoSat® SPG communication solution delivers high-speed loyalty transaction processing to enhance the speed of service to customers using the successful new Override Gas Savings loyalty program. Additionally, SPG delivers high-speed credit and provides a robust remote support infrastructure to ensure the popular new Override program has maximum uptime, reliability and customer satisfaction.
The PCI-compliant high-speed EchoSat® SPG network increases the overall speed of service at the check out, and provides a fast and robust communications infrastructure to support the real-time Override program. Under the initiative, EchoSat® also supplies Gulf Oil with essential system deployment services and inventory management systems, as well as network and engineering support.
"Our customers have the need for speedy, reliable and consistent service," notes Marg McDonnell, Director of Credit Card Operations at Gulf Oil. "By enhancing our new Override loyalty program with the fast and flexible networking of EchoSat® SPG, Gulf Oil is introducing a new caliber of customer convenience."
EchoSat Communications CEO Lee Rutherford shares Ms. McDonnell's enthusiasm for the partnership. "We are very happy to be working with such a creative and innovative energy distribution company as Gulf Oil," he says. "Together, we've optimized the effectiveness of the Override program with EchoSat® services, and Gulf Oil customers are now benefiting from extremely fast, reliable and secure POS and loyalty transaction transport."
Gulf Oil's Override Gas Savings loyalty program is available in Gulf branded stations in MA, NH, VT, CT, RI now, and will be available in more markets in the future.
About Gulf Oil
Gulf Oil Limited Partnership, based in Framingham, Massachusetts, is one of the Northeast's largest wholesalers of refined petroleum products. Gulf Oil distributes motor fuels through a network of more than 2,400 Gulf-branded gasoline retail centers, 12 proprietary oil terminals, and a network of more than 50 other supply terminals. Gulf Oil supplies heating oil, diesel fuel, jet fuel and kerosene to these branded retail outlets through its Gulf Oil brand. Through its unbranded subsidiary, Great Island Energy, Gulf Oil L.P. also supplies petroleum products as well as risk management and financial services to industrial, commercial, and independent retail firms. Visit www.gulfoil.com for more information.
About EchoSat Communications
EchoSat, a division of The Tower Group, Lexington, Kentucky, is a supplier of secure data communications services for convenience-store, petroleum, retail, QSR, utility and grocery markets. EchoSat provides PCI-compliant EFT transaction transport solutions to multiple end-points over broadband Internet with the EchoSat® Secure Payment Gateway (SPG). EchoSat also provides broadband IP satellite services to areas not covered by traditional terrestrial broadband services and for out-of-band business continuity connectivity. EchoSat delivers modular service packages, as well as value-added custom communication solutions, in the United States and other countries. For more information, visit www.echosat.com or call 859-389-8700 x254.
About the Override
Created in July 2007, Override connects highly respected retail partners and consumers with fuel retailers to leverage the power of fuel. Customers can earn gas savings at participating Shaw`s Supermarkets and Dunkin` Donuts, and redeem their savings at hundreds of fuel locations throughout New England. The program is also offered to more than 37,000 New England-based employees, including employees at Shaw`s Supermarkets, through the Override employee program. Visit www.override.com for more information.
Contact: Lee Rutherford
EchoSat Communications Group
859-389-8700
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