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All Press Releases for May 19, 2009 Subscribe to this News Feed    
 

Sabra Takes a Mediterranean Village on Tour across North America

Free Hummus with Fresh Toppings and Chef Demonstrations Give Attendees a Mediterranean Experience to Remember

Astoria, NY (PRWEB) May 19, 2009 --

WHAT:    Sabra is recreating a Mediterranean Village in cities across North America beginning in May (Mediterranean Month). Hundreds of thousands of free samples of Sabra's classic hummus will be distributed in 10 major markets. Attendees can visit the topping bar, where they can top off their hummus with an array of Sabra's fresh toppings. Chefs will be on hand demonstrating Mediterranean recipes, and visitors can enjoy their snack in a Mediterranean themed village setting, with café tables, umbrellas, Mediterranean music and a fountain.
      
WHO:    This FREE event is sponsored by Sabra Dipping Company, LLC (www.sabra.com), a leading U.S. brand manufacturer of refrigerated dips and spreads.

WHERE/WHEN:

Market   Dates    Event
Dallas   May 15-17   Grapevine Main Street Days
Denver   May 23-25   Old South Gaylord Memorial Day Festival
Richmond   May 30-31   Herndon Festival
Boston   Jun 13   Cambridge River Festival
Seattle   Jun 27-28   Taste of Tacoma
San Francisco    Jul 4-5   Alameda County Fair
Los Angeles   Jul 11-12   Orange County Fair
Boston    Jul 25-26   Lowell Folk Festival
Chicago   Aug 8-9   Navy Pier
Toronto   Aug 21-23   Canada Fair
New York   Aug 30   Union Square

About Sabra:   Sabra Dipping Company, LLC. of Astoria, New York, makes a wide and outstandingly delicious range of refrigerated Mediterranean dips and spreads. Using fresh herbs and spices, authentic Mediterranean recipes and healthy vegetables, the dips and spreads are richer, smoother and tastier. All of the products are beautifully presented, certified kosher and vegetarian and available across the nation. With over +50% growth in the past 52 weeks, Sabra is leading its category according to recent IRI reports. Sabra's rapid growth and category leadership sparked interest from food industry leaders PepsiCo and the Strauss Group, which own equal shares of the company in a joint venture created earlier this year. Visit www.sabra.com.

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CONTACT INFORMATION
Stephanie Rogers
845-943-6148
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